After a notably long gap of four months, the MDF segment has started witnessing increasing price trends over the last three weeks. The association of MDF manufacturers has advised the producers to keep a check on increasing cost to maintain price viability. Consequently, majority of companies have started to increase the price.
Recent market survey reflects Action TESA HDMR is prevailing as the top contender to offer premium products in HDHMR category. Action TESA already held a reputation in the market as a groundbreaking product maker in MDF. It has not only revolutionised the acceptance of the product but also pioneered in expanding its user applications, hence fulfilling the various woodworking requirements of the consumers.
Being India’s largest manufacturer of engineered panel products, Action TESA HDHMR is rapidly growing with its impeccable range of products including MDF, HDHMR, Boilo, and Particle Boards which has redefined the wood panel industry. These products address the challenges of traditional wood materials and offer advanced durability, moisture resistance, and sustainability for residential, commercial, and outdoor applications.
Now the trend of pre-laminated HDHMR is also quite visible in the market. The ground report from the market reflects that the price of HDHMR by ActionTESA is 4-5 % costlier than its other peer group products; the reason behind this has been the immense trust of the consumers on the product’s strength and reliability which has paid out well continuously over past 6-7 years.
Speaking to the Ply Reporter, Mr. Ajay Aggarwal, Managing Director, Action TESA said that TESA is going to be one of the most premium product manufacturers because it commands immense trust, strength, and standardisation along with ensuring that all the ethical practices be followed in both manufacturing and selling.
Mr Ajay also underscored that MDF sector has witnessed cut throat competition followed by a decrease in quality parameter, seen among both new and seasoned MDF producers which is certainly creating an unhealthy environment for quality products to thrive. Moreover, in order to build indestructible trust among end users and consumers, TESA believes that they are compelled to charge a premium because quality products cannot be produced until the cost of production is thoroughly and rationally estimated.
The company refrain itself from getting into unhealthy competition that runs the risk of compromising the quality of product. That is the chief reason; TESA’s HDHMR product range is widely accepted in the entire wood panel industry, trade, architects and the fraternity of furniture manufacturers.