Carpenter Guru mobile app, the first-of-its-kind social initiative for the carpenters was launched on Monday, 11th June through an on-ground event at Kirti Nagar, New Delhi. At the heart of the largest furniture market in Asia the event saw carpenters attending it in large numbers. Mr. Yogesh Arora (President-Sales and Marketing, Greenply Industries Limited), Mr. Vikas Marwaha (National Head-Sales- MDF & Flooring, Greenply Industries Limited) along with Mr. Amit Oberoi (Head-Marketing, Greenply Industries Limited) and Ms. Sukriti from the foundation, unveiled the Carpenter Guru mobile app in front of a packed house consisting of carpenters and contractors, who joined in for the event.
The Carpenter Guru mobile app is a unique and robust digital platform for carpenters in India to enhance their skills and improve their livelihood opportunities. The app offers its users a platform to gain knowledge about latest furniture designs, materials and hardware and learn how to work with them. The app offers a unique range of tools to improve their employability and increase professionalism in the field. Another central goal of Carpenter Guru mobile app is to provide carpenters a social platform to connect with their peers across the country. Moreover, the app is available in 9 different languages to cut across the linguistic diversity in the country.
The Carpenters and Contractors who attended the event at Kirti Nagar were trained about the Carpenter Guru mobile app after getting them to download the app from the play store. Moreover, they were engaged through an interactive session that was conducted during the course of the event to teach them the various tools that are present in the app. The response was extremely overwhelming as more than 150 carpenters and contractors attended the event despite the oppressive heat and the fact that a large number of carpenters were fasting on account of Ramdaan.