Flutes are a new trend gaining traction in the market, and people are interestingly accepting the design innovation in the interior decorative segment. This is happening after the successful penetration of louvers and their market growth, and the flute is a new trend that is prevailing in design offerings in surface décor items. Flute ranges are in much higher demand in decorative panels and laminate. As the popularity of the flute has grown, many players have begun to offer the same designs in louvers. In the decorative veneer category, a wide range of flute designs are also being introduced.
Recently decorative veneers, decorative laminates and
louvers brands have introduced flute range panels. The
flute laminate has become more popular in the India
market, a dozen of laminate brands have recently added
flute designs. The report from Pune, Surat, Mumbai,
Bangalore, Hyderabad, etc market indicates that flute
is a new trend in the decorative market. If it is being
introduced in laminate, people are accepting it well.
A number of decorative veneer brands are also offering
fluted designs. The dealers say that the trend started
nearly one year ago. However, such designs were
already available in laminate, but they are now becoming
more popular. There are over 40 to 50 catalogues of
laminate brands that are offering flute designs with high
interest. The retailers are also getting good margins on
laminates with flute designs.